ASICS Showcases Japanese Craftsmanship in New GEL-Lyte III Pack

Tapping into its Japanese heritage, ASICS debuts a pair of made-in-Japan GEL-Lyte III sneakers. Although not the first made-in-Japan ASICS GEL shoe, this release stresses handmade attributes. Indigo dye was applied by the hands of craftsmen to the upper of each sneaker, creating distinct variations and quirks in each shoe -- thus, every iteration is unique. The depth and shade of the indigo varies, as they're determined by the amount of times the all-natural dye is applied. Available in light an...